1. Welcome
a. Mark Nelson, Board Chairman
b. Approval of Minutes from December 9, 2024 Minutes
Lisa: Called to approve last minutes
Scott: Motion
Corbin: Second
2. Review Financials
a. Review of Finances and Check Detail
We have been fully paid by Wasatch County
Gilbert and Stewat $7,250.00
Rodger Brooks
Northstar Travel $12,000.00
Ski Utah $16,000.00
Zermatt Gala $30,565.88
Kevin Winzeler Videography down payment $30,000.00
Soldier Hollow $100,000.00
Approval of finances
Corbin:Motion to approve
Scott: Second
3. Tourism Update
a. Public Relations Update - Jessica T
b. Tourism Indicators - Emailed
60 visitors in December at the visitor center
Site Traffic: Engagement 91.45%
Top referrer: Facebook - Elite ad
Top 10 pages visited: Free travel planners, Tubing, Ice castles
Newsletter has 31,785 subscribers
Restaurant Tax Collection $102,70.00 in October 2024
Restaurant YTD in October 1,164,760.17
Room Tax Collection $280,979.00 in October 2024
Room YTD in October 3,458,356.00
Scott: 10 year average and few years on the reports
c. Tourism Priorities - Spend Per Visitor, Destination Development, Other Board Priorities, Marketing Coordinator
How do we get people to stay longer and spend more at more places then just going tubing and then going home?
What places need our focus and what places should we leave alone.
Dallin:
Scott: Getting locals to spend more here. Staycation card idea 7 days for that 7 days you can go places here and get a discount rate.
4. Economic Development/Chamber of Commerce
a. Heber City Square Review
5. Board Reports (If needed):
a. Scott Phillips - Heber City Update
Nothing to update
b. Corbin Gordon - Update
Nothing to update economically a lot going on
c. Spencer Coleman - Chamber Update
Great board wanting to ease the burden off0 staff in office. Accountable to HVTED Board, Chamber Staff, and members. Goals were made and will be presented on January 21st at State of the Valley.
d. Lisa Orme - Midway City Update
Strategic planning at the end of the month. Study on the businesses and how we can help them.
e. Erik Rowland - Wasatch County Update
Nothing to update
f. Mark Nelson - Wasatch County Update
g. -TAB Report
h. Melissa Daymont - DWS
6. 2025 Meeting Schedule - Second, Monday at 3:30
a. January 13, February 10, March 10, April 14, May 12, June 9, July Canceled, August 11, September 8, October 13, November 10, December 8
adjourn
Motion :Scott
2nd:Corbin
Notice of Special Accommodations (ADA)
In compliance with the Americans with Disabilities Act, individuals needing special accommodations (including auxiliary communicative aids and services) during this meeting should notify Dallin Koecher at 435-654-3666.