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Travel Council Advisory Board Regular Meeting - Revision 1

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General Information

Government Type
County
Entity
Grand County
Public Body
Moab Tourism Advisory Board

Notice Information

Notice Title
Travel Council Advisory Board Regular Meeting
Notice Tags
Tourism
Notice Type(s)
Meeting
Event Start Date & Time
March 11, 2025 03:00 PM
Event Deadline Date & Time
03/10/25 03:00 PM
Description/Agenda
Regular Meeting Moab Area Travel Council Advisory Board Grand County Commission Chambers 125 East Center Street, Moab, Utah AGENDA March 11, 2025 Zoom And Youtube Meeting Information Join Zoom Meeting Https://Us02web.Zoom.Us/J/85443667970?Pwd=Anb3v2xocde2uzf2k0hlmdnxk1fkdz09 Meeting ID: 840 1392 2560 Passcode: 2024 Call To Order Conflicts of Interest, Disclosures, Ex-parte Communication Citizens To Be Heard Opening Items Discussion And Action Items 1. Approval Of February 14, 2025, Moab Area Travel Council Advisory Board Emergency Meeting Minutes 2. Appointment Of Board Representative To The Grand County Airport Board 3. Moab Office Of Tourism Renaming - Update/Legal Review (E.G. Any Outstanding Requirements From The State) - Where It Should Be Updated (Internal/External) - Branding 4. Moab Area Travel Council Advisory Board Name Page 1 of 88 - Name To Reflect New Moab Office Of Tourism - Review Potential Names For Board (E.G. Moab Office Of Tourism Advisory Board, Moab Tourism Advisory Board) - Legal Review (E.G. Bylaws/State Requirements) 5. TCAB Goals - Subcommittee Update - Alex Borichevsky - Goals/Strategy/Review/Approval - Board Reporting Potential Subcommittee o Create Parameters For Board Reporting (E.G. Quarterly) o Review Style/Best Practices (Bend, Summit County, Jackson Hole, Etc.) o Metrics For Reporting (E.G. TRT Numbers, Sales Tax, Visitation Numbers) 6. Moab Office Of Tourism Goals For 2025 - Review Moab Office Of Tourism Projections For 2025 - Review Measurements Used (E.G. Visitor Generated Taxable Sales, Utah State Tax Commission Sales Tax Remittances) To Track Growth - Review Projections Against Approved Marketing/Advertising Budget 7. Love Communications Contract - Legal Review/Approval - 2025 Strategy/Marketing/Media Plan Approval 8. Billboards - Richfield Billboard Viability - Love Communications Billboard Creative/Messaging Review/Recommendations - I-70 Billboard Opportunity 9. Public Relations Agency Request For Proposals (RFP) - Ali Harford - Review RFP For External Public Relations Agency For Approval 10. Travel Guides Page 2 of 88 - Review Changes/Approval - Review Print Run/Approval 11. Simpleview Summit 2025 - Approval Sought For Mick Soleta To Attend 12. Search And Rescue (SAR) Podcast Project - Ali Harford - Overview - Marketing And Distribution Review/Approval 13. Crux Academy Project - Mick Soleta - Overview - Review/Approve Marketing Plan - Review Ownership Of Assets And Management 14. Contour Airlines 2025 Marketing Budget - Review Contour 2025 Marketing Budget And Strategy - Review Potential Matching Funds For 2025 Marketing 15. Salt Lake Off-Road & Outdoor Expo - Overview Of Expo - Ben Fredregill 16. Utah Stories Opportunity - Review Of Decision And Proposal Process - Ben Fredregill 17. ITB Berlin Updates - Ben Fredregill - Key Contacts Made - Takeaways For Marketing Strategies Page 3 of 88 18. Moab Office Of Tourism Reporting - Review Potential New Monthly Reporting From Moab Office Of Tourism To TCAB - Review Parameters/Metrics Requested 19. Director's Report: Update On Removal Of Responsible Recreation From Marketing Materials (Time Permitting) 20. Board Member Reports (Time Permitting) 21. Consideration Of Future Agenda Items Adjourn
Notice of Special Accommodations (ADA)
In compliance with the Americans with Disabilities Act, individuals needing special accommodations (including auxiliary communicative aids and services) during this meeting should notify Elaine Gizler at 435-259-1370.
Notice of Electronic or Telephone Participation
NA

Meeting Information

Meeting Location
125 E Center St
Moab, UT 84532
Show in Apple Maps Show in Google Maps
Contact Name
MaryLou Lopez
Contact Email
admin@discovermoab.com
Contact Phone
(435)259-1370

Notice Posting Details

Notice Posted On
March 07, 2025 05:25 PM
Notice Last Edited On
March 10, 2025 11:32 AM
Deadline Date
March 10, 2025 03:00 PM

Download Attachments

File Name Category Date Added
Travel Council Advisory Board Agenda Packet - March 11, 2025 (1).pdf Public Information Handout 2025/03/07 05:25 PM

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