General Information

Government Type

County

Entity

Salt Lake County

Public Body

Arts and Culture

Notice Information

Add Notice to Calendar

Notice Title

Arts & Culture Advisory Board Meeting minutes

Notice Tags

Arts

Notice Type(s)

Meeting

Event Start Date & Time

November 16, 2023 11:30 AM

Event End Date & Time

November 16, 2023 01:00 PM

Description/Agenda

DVISORY BOARD MEETING MINUTES Arts & Culture Advisory Board Meeting Thursday, Nov. 16,2023 2023 - 11:30 am Capitol Theatre Capitol Room or Cisco WebEx Meeting Board Members: Bing Fang, Essie Soul (Vice Chair), Megan West, Ryan Riches (Chair), Erik Christiansen, Maria Chumbita-Garcia, Dheeraj Reddy, Wes Long, Natosha Washington, Don Tingey, Cody Goetz, Amanda Mulia, Jorge Rodriguez, Dustin Lewis Attendees: Amanda Mulia, Megan West, Cody Goetz, Don Tingey, Erik Christiansen, Jorge Rodriguez, Ryan Riches, Dustin Lewis, Bing Fang Staff Members and Guests: Matt Castillo, Jenn Niedfeldt, Jacquelynn Jones, Robin Chalhoub, Melinda Cavallaro, Jeff Gwilliam, Kate Ithurralde, Jesus Jimenez-Vivanco 1. Welcome - Ryan Riches welcomed everyone; meeting called to order at 11:3am. 2. Review of Public Comments - No public comments. 3. Welcome guests-A welcome was given to Mr. Riches wife, Debra. Mr. Castillo introduced Jesus Jimeniz-Vivanco. His approval to the Board is waiting approval by the Council. Went to Item 8. while waiting for other Board members to join the meeting. 4. Action Item: Approve September 28, 2023, meeting minutes. Mr. Riches moved motion to approve the minutes, Mr. Fang moved motion to second. Unanimously approved. 5. Board Business - Ryan Riches a. Action Item: Committee Nominations and Approvals for the 2024 Calendar Year i. Chair & Vice Chair - one position each (one-year term) Nominated Essie Shaw as Chair, and Ryan Riches as Vice Chair. ii. Resident Review Committee - three - five positions (three-year term) Nominated: Amanda Mulia, Cody Goetz and Erik Christiansen. Please note that Don Tingey, Bing Fang and Maria Chumbita-Garcia wanted to continue. This Committee will have six serving positions. iii. Visual Art Acquisition Subcommittee - on position (one-year term) Nominated Jorge Rodriquez. iv. Nominating Committee - two-three positions (one-year term) Nominated Megan West and Dustin Lewis Prior to the meeting, an email was sent to all Board members with the following documents attached: Resident Review Process, Exhibit A from Resident Contract Outlining Resident Status Requirements, Resident Review Committee Roles & Responsibilities. Mr. Castillo explained the process for the Board members who agree to serve on this committee. Mr. Riches moved motion to approve the nominations as listed above, Mr. Fang moved motion to second. Unanimously approved. 6. Action Item: Fee Waiver Review Process The proposed fee waiver process document was emailed to the Board prior to this meeting for the Board's review. Mr. Castillo went over the document, explaining the procedure/review criteria is in accordance with SL County Countywide Policy 1200 'Contributions, In-Kind assistance, and Fee Waivers'. Explained procedure on how to submit the form, eligibility requirements, and review criteria. The Board responsibility is to either decline the request or recommend for approval to the SL County Mayor who will then determine whether to advance to SL County Council for final approval. The criteria provided are not hard/fast rules but provides guiding principles and considerations for consistent review and determination for fee waiver requests. Mr. Castillo went over each Review Criteria and discussed it with the Board. A discussion ensued and the staff answered the Boards questions. The Board discussed two items from the discussion they would like to include in the Fee Waiver Review Process: 1. A synopsis from the event manager based on the event form. 2. Organizations are encouraged to apply no more than once a year, multiple applications in a year are unlikely to be approved. Mr. Riches moved motion to approve the fee waiver review process with the two new items, Mr. Fang moved motion to second. Unanimously approved. 7. Action Item: Review and vote on proposed fee waiver Request - Chabad Lubovitch of Utah Abravanel Hall Plaza rental. Ms. Cavallaro advised the Board Rabbi Zipple from Chabad Lubovitch would like to place a Menorah on the Abravanel Hall Plaza. He has requested this for several years, and this has been going on for a long time. He has received fee waivers in the past. It is a passive experience, lighting it every night and people can walk by from the community and it is for everyone to enjoy. This would be part of the seasonal celebration of all the wonderful holidays that happen this time of year. Mr. Riches moved motion to approve the fee waiver request, Mr. Fan moved motion to second. Unanimously approved. 8. Marketing & Community Engagement Updates - Jenn Niedfeldt Ms. Niedfeldt gave a PowerPoint presentation on Marketing & Community Engagement. She highlighted Marketing Strategy areas of focus: Resident & Client supportive marketing, Division and venue branding and awareness, Co-presenter co-promotion. Social Media;6 Facebook accounts, 4 Instagram accounts. Email Marketing: 120K email list sourced from website sign up and opted-in ticket purchasers. Individualized CE event marketing. Strong success with earned media, use of BlipBoards, community calendar posting, City Journals and select other print ads, digital advertising, SEO improvement. Email Marketing: Monthly On-stage newsletter, Themed discount emails, Exclusive event promotion, Resident promotion and Bradway pre-sales. Email Goals; expansion of discount emails from 6 to 10. Increase participation in exclusive resident emails. Increase open and click-through rates. Recreate monthly newsletter to feature all events. She also highlighted through the email marketing total number of tickets sold 4,4043 and ticket revenue $149,917.70. Social Media highlights: 180% increase in FaceBook engagement and 100% increase in Instagram engagement this year. We are continuing to build these with some additional new strategies and improving the consistency of our posting schedules. Earned Media Successes: 2 appearances on ABC 4 Good Things Utah and 4pm news. 4 KRCL radio Active spots. 3 PBS Utah contact interviews. 3 Fox13 news coverage spots. 1 Univision and Telemundo TV interviews. 2 Spanish-language radio interviews. 1 SL Tribune, Taylorsville City Journal and City weekly article. 1 KUEN educational special on slam poetry. Mr. Goetz asked about residents to open tic toc accounts. Since we are a government entity, we are not allowed to have tic toc accounts. Ms. Niedfeldt also advised the Board of the past 2023 Community Engagement Events we've had thus far and explained how successful these were, this is measured by the statistics we are keeping and how they are growing. The Board gave comments on the events they had attended, discussed different opportunities to keep growing these events. Mr. Rodriquez mentioned how he worked through the public school's art teachers/depts. to reach out to students. Ms. Niedfeldt would like to connect with Mr. Rodriquez to see how this can be incorporated into our community reach for our events. 9. Upcoming Events: a. November 20 at 7pm - Lights on! At Eccles Theater The Board was invited to Lights on at the Eccles. Free event for the community. Includes performances by SL Men's Choir and Gifted Music school, both are ZAP recipients. Tasty holiday treats and working with Utah Food Bank- encouraging patrons bring non-perishable donations. b. December 7 at 6:30pm - Joint Arts & Culture Board Appreciation at UMOCA A save the date was sent to each member of the Board; the invite is coming. 10. Art Event Discussion Mr. Castillo mentioned that today at 3:30pm and 7:00pm will be the last community engagement for the Southwest Performing Arts Center. Invited all to attend. Mr. Riches reviewed the Committee assignments, and Mr. Castillo went over the 2024 Advisory Board Meeting schedule. 11. Adjourn- Ryan Riches adjourned meeting at 12:53pm Mission Support arts and culture in Salt Lake County with premiere Spaces, Places, and Services. Values 1. Foster arts and culture county-wide 2. Good stewards of public venues and funds 3. Provide an exceptional patron experience. 4. Support Resident arts groups with a home to create, work, and perform. Arts & Culture Advisory Board Committee Assignments - Executive Committee (Chair & Vice Chair - renews annually) o Ryan Riches - Chair o Essie Shaw - Vice Chair - Resident Review Committee (3-5 members - renews every three years) o Bing Fang - Chair o Don Tingey o Maria Chumbita-Garcia - Art Selection Committee (1 member - renews annually) o Daphne Williams - Nominating Committee (2-3 members - renews annually) o Daphne Williams o Essie Shaw o Megan West - ZAP Tier 1 Review Board (1 member - renews annually) o Don Tingey - ZAP Tier 2 Review Board (1-2 members - renews annually) o Brian Van Ausdal o Ryan Riches o 2024 Advisory Board Meeting Schedule January 25 March 28 April 25 SPECIAL 1HR MEETING FOR RESIDENT REVIEWS May 25 June 27 SPECIAL 1HR MEETING FOR RESIDENT REVIEWS July 25 September 26 November 21 People with disabilities should make requests for reasonable accommodation at least 48 hours in advance to attend this meeting. Accommodations may include alternate formats, interpreters, and other auxiliary aids. Arts & Culture Advisory Board meetings are held in accessible facilities. For questions, requests, or additional information, please contact Krystal at 385-468-1014. In accordance with Division by-laws, Board Members may attend Board Meetings and give consent to action items electronically.

Notice of Special Accommodations (ADA)

Reasonable accommodations (including auxillary communicative aids and services) for individuals with disabilities may be provided upon receipt of a request with three working days notice. For assistance, please call V/385-468-2351; TDD/385-468-3600

Notice of Electronic or Telephone Participation

NA

Meeting Information

Meeting Location

Capitol Theatre- Capitol Room
50 W 200 So.
Salt Lake City, UT 84101
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Contact Name

Jacque Jones

Contact Email

jjones@slco.org

Contact Phone

(385)468-1014

Notice Posting Details

Notice Posted On

March 26, 2024 03:22 PM

Notice Last Edited On

June 26, 2024 09:34 AM

Audio File Address

Audio File Location

https://slco.webex.com/slco/ldr.php?RCID=48bcc34c8337ea47d9ecad8d13d0202f

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