Welcome & Introductions: Kym Buttschardt, Chair - 10:00 am
Approval of Minutes: Kym Buttschardt, Chair - 10:20 am
2024 meeting schedule: Kym Buttschardt, Chair - 10:25 am
Managing Director Report: Vicki Varela, Managing Director, Utah Office of Tourism - 10:35 am
Board member community updates- Southern Utah - 10:45 am
Governor's Trade Mission to Mexico - 11:05 am
Rachel Bremer, Global Markets Director, Utah Office of Tourism
Dave Williams, Associate Managing Director, Utah Office of Tourism
Marketing Updates - 11:25 am
Campaign - SMARI results
Ben Cook, Director of Marketing & Communications, Utah Office of Tourism
Denise Jordan, Director of Marketing Analytics & Research, Utah Office of Tourism
UTIA update - 11:45 am
Announcements/Upcoming Events - Board and Public - 11:55 am
The next Utah Board of Tourism Development meeting will be held virtually on Friday, December 8 at 10 am.
Red Emerald Strategic Plan Imperatives
Continue Powerful Branding
Prioritize Quality Visitation
Distribute Visitation
Enable Community Led Visitor Readiness
Improve Organizational Effectiveness
Notice of Special Accommodations (ADA)
NOTICE OF SPECIAL ACCOMMODATION DURING PUBLIC MEETINGS
In compliance with the Americans with Disabilities Act, individuals needing special accommodations (including auxiliary communicative aids and services) during this meeting should notify Julia Barnhouse, (801) 538-1369.